Comments on: Apple’s UK Get a Mac ads not working http://comments.deasil.com/2007/02/16/apples-uk-get-a-mac-ads-not-working/ escape colon w q Sat, 22 Nov 2008 09:22:17 +0000 http://wordpress.org/?v=2.5.1 By: Ben http://comments.deasil.com/2007/02/16/apples-uk-get-a-mac-ads-not-working/#comment-26 Ben Fri, 16 Feb 2007 17:50:33 +0000 http://comments.deasil.com/2007/02/16/apples-uk-get-a-mac-ads-not-working/#comment-26 I thought British people were supposed to be known for their snarky wit. ;-p People have complained about that sense of superiority coming across on the US ads. At least on tech blogs they have. It's interesting cause the people in the ads are representing computers/OS for the most part, not people. Yet viewers still equate it to a more personal level. Maybe if they used like 2 talking animals or animated computers or something instead of actual people, they'd get less complaints? I thought British people were supposed to be known for their snarky wit. ;-p People have complained about that sense of superiority coming across on the US ads. At least on tech blogs they have.

It’s interesting cause the people in the ads are representing computers/OS for the most part, not people. Yet viewers still equate it to a more personal level. Maybe if they used like 2 talking animals or animated computers or something instead of actual people, they’d get less complaints?

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